I love marketing. My earliest memory of it’s joys was crafting up elaborate signs for a road side stall my sister and I set up on our Grandparent’s footpath. The product? Sad looking fruits, likely inedible, that we had picked from trees.
Yeah the product sucked but the advertising was state of the art. That was a defining moment, I realised that the way we capture and build our audience was one of the most creative parts of business. Sadly it is often seen as hard work or worse…sleazy.
It is no surprise then that my first degree at University was Business Marketing. In essence marketing became about understanding human behaviour: fascinating stuff. But you don’t need a degree in it to be passionate about sharing your shine!
Listening, asking, creating, sharing is the key.
If you have no audience, no tribe you will be moving by yourself. Marketing yourself is not shameful it is about growing the circle.
I go into real depth with it all in my training but I thought I would share some tips of the promotional iceberg…here are just 100 ways you can market yourself as a yoga, dance, hoop, movement teacher, of course there are so many more.
If you found yourself stumbling over any of those and your inner chatter told you that “you don’t have enough money/time/expertise” replace that now…
You have enough. You are enough.
And remember, if at first you don’t succeed…you know how it goes. Just like hoop tricks, marketing takes patience and play time. Enjoy!
CHANGE LIVES, INCLUDING YOUR OWN BY BECOMING A HOOP LOVE COACH. LEARN HOW TO TURN YOUR PASSION FOR HOOPING INTO ABUNDANCE.
The next Hoop Love Coach training starts in 2017.
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